Disney is looking to win back young boys in the marketing battle

Disney really has a lot of girls going crazy over Hannah Montana, the Jonas Brothers, Pixie Hollow. But where are young boys in their marketing. This New York Times article “Disney Expert Uses Science to Draw Boy Viewers” talks about how they hired a team of anthropologists to get inside the heads of boys between the ages of 6-12.

Can we in education learn from this?
Do we want young boys to read more?
What should they be reading?

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Students Need to Be Tech Skeptics

If you are looking to hire a person and you look on their Facebook account and  learn that they belong to a group ” I Pee My Pants When I’M Drunk” what does that tell you about this candidate. Ignoring the obvious it tells Susan Zvacek, director of instructional development at University of Kansas that this student is technologically illiterate.

She argues in this piece that the definition of technology literacy needs updating and I agree. You can read it here Technology Illiterate Students

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What Will the Web of Tomorrow Look Like?

Here are 4 trends to watch; my favorite – “Web access will not focus around the computer”

What the Web of Tomorrow will look like -

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Kids spend more time with media than with family!

No surprise.  A recent report from the Kaiser Family Foundation Generation M2: Media in the Lives of 8- to 18-Year-Olds found that with technology allowing nearly 24-hour media access as children and teens go about their daily lives, the amount of time young people spend with entertainment media has risen dramatically, especially among minority youth.

Common Sense Web site did a nice summary of the report here

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Trust the Teachers! Wow what an idea??

This post talks about UK and how it is rethinking  accountability through standardized testing.

“UK testing program (is) a “crude” way to assess learning, one that has had “unintended effects” such as narrowing the curriculum.”

Something to consider here in the States??

New Assessment Idea! Trust the Teachers

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13 Technologies I can’t live without?

This post in Scott Mcleod’s blog “Dangerously Irrelevant” got me thinking. Among the 13 he can’t live without I only use:

Google Reader, Google Chrome, EverNote, Readtwit – So much for being technology pioneer – HA!

Read post here

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Youtube video

I Need My Teacher to Learn 3.0

“Not one minute to burn I need my teachers to learn…”

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How can I use Twitter, ChaCha,Google SMS,Poll Anywhere in my classroom?

Of course these are questions any teacher will have, so, here are the answers. Click and read how to bring them to your classroom

from The Innovative Educator

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Worldwide Audience for Six Year Olds?

Does it matter to a six year old to have a worldwide audience? Does an audience beyond teacher and parents influence a student’s motivation and excitement for learning?

Answer: YES!

Worldwide Audience for 6 year olds, (langwitches blog)

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National Educational Technology Plan

Didn’t know much about it, but looks like the Feds want help rewriting it!

Four areas of Focus:

Diigo tags: national, technology, 21stcenturyskills

Posted from Diigo.

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